In recent years, Coke has donated money to build fitness centers in more than 100 schools across the country. It sponsors a program called “Exercise is Medicine” to encourage doctors to prescribe physical activity to patients.
And when Chicago’s City Council proposed a soda tax in 2012 to help address the city’s obesity problem, Coca-Cola donated $3 million to establish fitness programs in more than 60 of the city’s community centers. The initiative to tax soda ultimately failed…