Doctors Call for Drug Advertising Ban in Position Reversal

http://www.bloomberg.com/news/articles/2015-11-17/u-s-doctors-call-for-drug-advertising-ban-in-position-reversal

In a vote Tuesday at the group’s annual meeting in Atlanta, the American Medical Association called for an end to television commercials and magazine spreads that are used to pitch prescription drugs. It’s a change from the AMA’s previous position, which said the ads were fine as long as they were educational and accurate. The U.S. is one of the few countries that allows direct-to-consumer drug ads…

The AMA has a membership of about 235,000 U.S. doctors and medical students. Last year, the group spent $19.7 million on lobbying the U.S. government, making it the No. 5 spender in the country, according to the Center for Responsive Politics. Pharmaceutical Research and Manufacturers of America, or PhRMA, which works on behalf of the drug industry, spent $16.6 million last year…

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