10/2/14, Hedge Funds Listen In on Patient Chats for Pharma Bets

http://www.bloomberg.com/news/2014-10-02/hedge-funds-listen-in-on-patient-chats-for-pharma-bets.html

In the data age, a handful of companies are packaging conversations on Facebook, Twitter and online patient forums to sell to drugmakers, insurers and hospitals eager to understand how people manage their health in the real world.

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